What in-app tool to announce new features/product updates do you use and why?
Hey guys, doing some user research. Does any of you use products like Headway or Beamer to announce new features/updates/changelog/etc?
What do you like like/dislike about them?
What do you think could be 5X better?
I use Headway for some projects.
👍 I like:
- Markdown support
- simple edition UI
- good looking embedded widget
👎 I don't like:
- hard to use a custom button/badge position for the widget (require a lot of CSS tricks)
- impossible to show a full screen popup for a big feature release
Thanks Blaked for the comment!
What about engagement? Would like to know how many people take action (eg: use a feature announced)?
Analytics would be nice for:
- widget opening
- details expansion on a feature
But I think it is relevant only if these analytics could be integrated with the one used for the product (GA, Mixpanel,...)
I built my own https://givewithella.com/changelog - it's a pretty simple implementation but I'm not sure I need anything more, for announcements an email gets sent out and pretty soon will have an accompanying blog.
Thanks Daniel. Is Ella a SaaS? How do you go about notifying users of new features and then track subsequent features adoption?